Posts by TheFashionBrides

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Behind the Dress Issue 01: Love, Vera

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Vera continues to innovate with silhouettes that convey a light, airy feel.

This week’s featured wedding dress, Amelia, was inspired by a sophisticated layering of fabric, jeweled adornment and a new mark of modernity in wedding fashion: color. Vera offers her insights on the design inspiration behind Amelia.

 

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Amelia reflects two important elements of my design philosophy: weightlessness and draping.
The ethereal beauty of a fairytale princess inspired this collection. I wanted to capture the concept of weightlessness through light, frothy skirts. By removing the crinolines (stiff petticoats under the skirt), the wedding dresses gain more movement. The result is a nymph-like sensuality that is both romantic and modern.

Soft draping across a structured bodice is a challenging formula in design. At Vera Wang, we have sought to master this technique and made it a signature of my wedding dresses. With Amelia, I chose to leave the seam allowance at the back of the draped bodice free, consciously adding more detail to the back. My eye is always searching for subtle ways to draw attention there…

I never add ornamentation just for the sake of it. Like jewelry, the crystal corsage at the hip of the Amelia wedding dress can stand on its own. As it is placed here, the crystals add an organic touch of magic to the dress.

Keep in mind, when accessorizing this wedding dress, keep it simple. The mix of design elements speaks volumes; little more is needed or you will overpower the dress.

 

 

 

 ORNAMENTATION

I added crystal details on Amelia to introduce drama. As a philosophy, ornamentation on a wedding dress should reflect the nature of the celebration as well as the shape of the dress. When added directly to the wedding dress (as shown here), ornamentation accentuates.

Added ornamentation is particularly effective when beading feels overwhelming or inappropriate, such as for a daytime or an outdoor wedding.

COLOR

My recent collections of wedding dresses are tinged with color to provide a fresh interpretation on modernity. I believe color expresses romance, artistry and femininity. For this particular collection, I focused on a palette of muted colors. Amelia is shown here in pale nude but is also available in ivory and white. Color speaks to each bride in a different way; use it to capture your own sense of style and originality.

“

 

2010 Collections

Giovanna Sposa 2010 Bridal Collection

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Giovanna Sposa relies entirely on a privileged relationship with the brides in search for an elegance particularly refined. A style that comes from high-quality gowns but versatile and at the same time, catering to every need. This is Giovanna Sposa is a space that welcomes a heterogeneous choice for dresses simple and valuable, accompanied and complemented by all that will help all brides to be beautiful.

      

2010 Collections

Lidia Sposa 2010 Bridal Collection

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Made out of silk fabrics worked using different techniques to create taffeta, satin, mikado and organdie among others, the tones range from marble to mink and are enriched with traditionally applied lace and flowers. Lidia Sposa’s brides are sophisticated and elegant, with gows that are exaggerating feminine lines and mixing design with the most delicate materials.

      

2010 Collections

Eternity 2010 Bridal Collection

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Eternity gowns are the most romantic wedding dress creations. The wedding dress you choose must reflect your personality and the wedding day you desire most.

Their designers understand the magic of the wedding day and they think they we can help you find the wedding dress of your dreams.

2010 Collections

Pronovias 2010 Bridal Collection

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General romanticism and femininity are the main characteristics of this collection. Each line has been designed with a specific type of bride in mind, and each style is like an exact science with its proportions and details created to surprise on the big day.

The new collection is an extensive, original selection designed to make the bride, the leading lady, feel beautiful and happy.

      

2010 Collections

Villais 2010 Bridal Collection

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Creativity, love expectation, success in quality, dream dress, without limitations, this is Villais Bridal Fashion.
From a dressmaker’s workshop marking bridal clothes in the 70s to a bridal design firm in constant expansion, with a decided international dimension.

Today there are more than 300 multi-brand retail outlets in Europe, the Middle East and America where you will find Villais Bridal Fashion designs.

      

2010 Collections

Jordi Dalmau 2010 Eterna Bridal Collection,

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Jordi Dalmau’s 2010 collection, called ETERNA, is inspired by the mythical wood nymphs. The collection has reminiscences of the beginning of the 19th century, with tight corsets, elegant dresses and a daring visual range of shapes and colours that highlight the most feminine side of today’s bride. The collection is completed with embroidered details with gems that share their space with unfinished bows that define the look that Jordi Dalmau takes such care of.

This contrast is also given to the multiple overskirts, that can be added on or taken off, that transform the dresses so that they can be worn differently on the same day.
One of the identity signs in Jordi Dalmau collections is the plaited ribbons on the back combined with the zip, adding a touch of distinction to the finished look of the dress, also allowing the bride to adjust it according to the needs of the moment.

The materials used in this collection are satin, gauze and natural silk as well as mikado used for draping and giving inimitable shapes to skirts and dresses. As a final point, we should mention the traditional dressmaking methods used for each of the models which are produced by hand in our workshop in Barcelona, thus offering exceptional service and quality.

2010 Collections

Pepe Botella 2010 Mediterranean Bridal Collection

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Far from the typical stereotypes of the Mediterranean, Pepe Botella is inspired by his own origins, thinking of the present and the future. Beyond the Phoenicians, Greeks and Romans, the Mediterranean is a modern, active, entrepreneur culture. It is the Mediterranean of the Ciudad de las Artes in Valencia and the Parc del Fòrum in Barcelona. The same sea, the same light, the same colours that inspire post modern architecture, looking at the blue of the Mediterranean Sea, bathed with its light.

The new collection from the Alicante firm is based on highly developed patterns, treated from an architectural point of view. Structured shapes, made with material, needle and thread, playing with the elegant, classical materials of brides, in which silk fabrics are the protagonist, with mikados, dupioni and organdies. You will also find light, supple gauzes and coupé organdies.

The Mediterranean, modernity and haute couture: the three sources of inspiration for the new Pepe Botella collection.

      

2010 Collections

Higar Novias 2010 Bridal Collection

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The trademark HigarNovias born in the 1980 like a family enterprise, with a little shop of lady dresses. In 1981 begin to sell wedding dress. At next year begin to manufacturer lady dresses of prêt-a porter. At the middle of 1984 it’s specialized on bridesmaid, companion and full dress, it selling in its shops of Fuente Palmera and it bringing in the sell to level national. At the year 1986 begin to design and manufacture wedding dress for its shops. In the year 1994 it sell wedding dress in the national market.

Today it is considered like a enterprise leader in the full dress sector and in the wedding dress sector at national level, it even have started to sell in the international market.

      

2010 Collections

Atelier Aimee – Emé di Emé Bridal Collection

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Emé means the stylistical synthesis for our so called second line; all our creative and sartorial know-how for a young line that is inspired by the Atelier Aimée whose continuation it means.

The style and the elegance of the Atelier Aimée for a gown just as beautiful and a little bit more simple.