Sarah Jassir was born and raised in Iran,where she lived until she was 17. She studied fashion in Iran and Turkey before immigrating to the United States in 1997.

With a fashion career that spans more than two decades and several continents,including stints at Valentino, Vera Wang and Amsale, Jassir brings a rare combination of technical expertise and global perspective to the bridal industry.

Here is FashionBride’s interview with this amazing bridal designer.

When did you decided to become a designer and why did you find this domain interesting?

I was 13 when I first decided to be a designer. My mother used to create beautiful gowns during her spare time in Iran which I found really exiting. That was what inspired me to be a designer when I grew up.

Talk us trough the first years of you work. Maybe you could tell us what did change in time? Are your designs different from the very beginning?

When I started designing here in new York I mostly designed what I would wear myself. But later on I started designing after what my customers desired. Most of my customers are well-travelled and educated so my gowns became more couture and got an edge of the European style.

Why should a bride-to-be choose one of your gowns?

I choose my fabrics carefully, quality is really important to me. Your wedding day should be one of the happiest day of your life, that’s why I make sure that my brides-to-be are as comfortable as possible in the gowns.

How long does it take to design a single wedding dress?

Making each dress is a labor of love! It can take everything from one day to years. I want my dresses to be perfect in every way!

Do tell us a bit more about your inspiration sources for your collection.

All my dresses are named after woman who touched me during my life. The inspiration for the line came from all the woman who overcame their fears and fights for freedom.

Do you also work with brides or you just try to give them the best of your designs in your collections?

I’m very inspired to work close to the brides when the opportunity comes, we inspire each other.

Have you got any gown you’ve created and that has a very special meaning for you? Can you describe it or can show us a picture?

One of my favorite dresses is the one I named after my best friend during high school, Roya. She had a really hard time in school because of her religious believes. Her whole family was persecuted because they weren’t Muslims

From your point of view, how should a perfect bride look like?

Each bride is special and unique. I want them to express their individuality trough the dress as much as possible, that’s what makes a bride, in my opinion perfect.

Can you give us an insight on your new Collection? What where your inspiration sources, what did you opt for as materials, shapes etc.

My latest collection is more towards the European couture style. Moore beading and lace and hand draping.

Do you like a more traditional approach or do you try to create a different image of the traditional bride?

I love to reinvent the traditional, add new to the old. My newest collection is very modern and couture, but it still has the touch of the classic European style.

Last but not least, do you have advice for FashionBride readers?

My advice to the FashionBride readers is that you should be passionate about what you wear, never compromise. Your wedding day is all about you and it is going to be one of the happiest days of your life so you should really love and be confident in your dress!