Lily Cole is featured in top fashion magazines such as Vogue (American, Italian, British, Japanese and Korean), Citizen K, and V. She has also appeared on the cover of Numéro and three for British Vogue. In November 2004, the British Fashion Awards named her ‘Model of the Year’.Additionally, Cole has appeared in advertising campaigns for designers such as Chanel, Christian Lacroix, Hermès, Longchamp, Cacharel, Topshop, and Anna Sui Cosmetics, as well as being the face for Moschino’s perfume ‘I Love Love.’

She is a common sight on the catwalks of the international runway circuit and has walked many top shows — Chanel, DKNY, Jean Paul Gaultier, Versace, Alexander McQueen, John Galliano, and Louis Vuitton, to name a few. In addition to modeling for top fashion designers, her friend-list includes Philip Colbert and fellow models Gemma Ward and Erin O’Connor.

Cole was announced as the follow-up model for Accessorize, taking the place of model Claudia Schiffer. Cole also designed a line of handbags for the collection. Cole will be an additional face for cosmetics Rimmel, along with Kate Moss, as well as Tiffany & Co. She is now one of the models in the Marks and Spencer clothes advertising campaign, becoming the youngest model to ever do a campaign for the line. As part of the deal Cole will be the exclusive face of the M&S Limited Collection.